300 of 400 product pages stuck on crawled currently not indexed for two months Technical
Small furniture shop, about 400 products, migrated to a new platform in April. Search Console shows 92 indexed and 300 sitting in Crawled - currently not indexed, and manual inspection says the live URL is indexable with a self-referencing canonical. Server returns 200, no noindex, sitemap is clean and submitted. The pages that are indexed have real descriptions, the ones that aren't mostly have the manufacturer blurb. Is that the whole story or am I missing something technical?
@internal_linker · 2mo ago · 3 replies
You've basically answered it in the last sentence, but the technical half people miss is internal linking depth. Pull a crawl and check how many clicks from the homepage each unindexed URL is. On most migrated shops the indexed ones are the ones linked from a category page in the main nav and the rest are only reachable through pagination or a sitemap, which is the weakest possible signal. Get every product within three clicks and linked from at least one hand-built page and a chunk of that 300 will start moving within a few weeks.
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@internal_linker · 2mo ago
Bump products per page to 48 and add curated collection pages for the ways people actually shop. Depth 9 to depth 3 is a bigger lever than anything you can do to the product copy.
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@index_and_chill · 2mo ago
Crawl says median depth 5, worst is 9 because of paginated category pages with 12 products each. That's embarrassing but at least it's fixable.
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