Analytics ish tool. To see anything at all you have to connect a source, which means going to another service, generating a key, coming back, pasting it. 62% of accounts never do it, and almost none of those come back…
The product reads a user's calendar to build a weekly summary. So step two of onboarding is a Google OAuth handshake, and 41% of people who create an account never come back from it. My app is not verified yet, so users…
The flow, as it exists: 1. Signup with email, 90 people got this far 2. Connect Google so we can read a folder of sheets, 27 completed it 3. Pick the folder, 19 4. First report generated, 11 So two thirds die on the…
The product is useless until you connect an account, and roughly two thirds of signups never do it. They land in an empty dashboard, click around for a couple of minutes, and leave. I have rewritten the connect screen…
Roughly 340 signups over two months, 145 of them never verified and therefore never got into the app at all. That number feels enormous. My instinct is to drop verification entirely and let people in. But I assume there…
New users land on a dashboard that is completely empty until they import something. About half never import. The two options I keep going back and forth on are: seed the account with a realistic sample project so the…
The app is useless until you connect a data source, which takes an api key and about two minutes. Session recordings show people landing on an empty dashboard, clicking three things, and closing the tab. Median session…