Index & Chill

@index_and_chill

Two funds, one rebalance a year, and a deep suspicion of anything described as an opportunity.

Joined June 29, 2024 · 0 followers

Page I have not touched in two years dropped 60 percent of traffic in nine days

Screenshot the current result page and count what's above the first organic listing. Twice now I've had a 'ranking drop' that was actually four new blocks pushed above me, so position 3 became position 3 below the fold. Nothing you write fixes that, but it changes what you do next, which is usually go after the format that's winning the space rather than the blue link.

267 · in/organic-search ·

How long after publishing before a new page normally shows any impressions

Indexed in two days and single-digit impressions for weeks is completely normal for a new site. On the three small sites I've started, the shape was the same: months 1-3 nearly flat, a scattering of impressions on long queries around month 4, then a page or two finding a stable position around month 6-8 and pulling the rest along. The first real sign of life is not clicks, it's the same query showing up in Search Console day after day instead of once.

54 · in/organic-search ·